B’nei Or Tallis: From 1950s Vision to Modern Reality

Interview by Rabbi Yonassan Gershom

Over the years, I have met many Jews who bought a B’nei Or tallis simply because it is beautiful, without realizing that there is a ‘legend in the making” behind this robe of rainbow light.

The story of the Bnei Or Tallit

The story begins many years ago, when Reb Zalman was meditating on the Midrash: “How did G-d create the world? He wrapped Himself in a robe of light, and it began to shine.’ Suddenly Reb Zalman had a beautiful inspiration, almost a vision, of a prayer shawl woven in vibrant rainbow colors. It was radical – and it was beautiful!

Reb Zalman’s very first colored tallis was made in the 1950’s from an Anderson clan tartan. It was very nice, but he still preferred stripes, not only because this is traditional, but also because he somehow sensed that it should have bands of color, like a spectrum. (Reb Zalman later presented this plaid tallis to a Scottish convert named Anderson.) Other experiments included embroidering colors on a regular tallis, or appliqued stripes, and with each new design the rainbow vision became clearer.

Around 1961 or so, the present design was ready for the weavers. But in those days, tallis makers were all very Orthodox people who were not about to participate in this “crazy idea.” Reb Zalman trekked from one Brooklyn manufacturer to another, but was flatly refused. ‘What is this you want? A Purim tallis?” one pious old Hassid asked at the Munkatcher tallis factory. “Is this some kind of new sect or something?”

But the design Reb Zalman envisioned was far from being a ‘clown tallis.’ Each of the colors, as well as the width and arrangement of the stripes themselves, was based on the seven lower sephirot of the kabbalistic Tree diagram.

In 1983 Reb Zalman explained it to me this way:

Gershom: So, you had in mind that the ‘robe of light’ mentioned in the Midrash, that G-d wraps Himself in to create the world, is the spectrum, that it is literally the Primal Light?

Zalman: Right. And the “spectrum itself has black lines, too, like you see on a spectroscope. Once I started to see it. I asked myself the question, which ones should have black lines? I saw the black lines as a keli, a ‘vessel of creation.’ So which of the sephirot need to be contained? Certainly not Gevurah and Malchut, because they themselves ARE vessels. On the other hand, Tiferet and Yesod need strong ego-boundaries. Then there was the question of which stripes should be wider, and how they should be spaced. So it comes out like this: The atarah (neckband) of the tallis is Keter, the Crown, the Source of the White Light, which is into Chochmah-Binah (still white), and then enters Chesed (Lovingkindness or Grace), which is the wide purple stripe.

Gershom: There are two shades of purple. Why is that?

Zalman: Because it represents Beresheet, ‘in the Beginning,’ the First Day of Creation. So the deep purple represents ultra-violet, just coming out of darkness. If you have seen ‘black light lamps, they have that deep purple color. The lighter lavender already has some light mixed in, the first light becoming visible to the human eye And the whole stripe is very wide, because the nature of Chessed is broad and sweeping. Which is also why it needs the black lines to contain it. Now the next stripe is techelet-blue, representing Gevurah (strength or rigor.) This stripe represents the Second Day of Creation, when the ‘water above’ was separated from the ‘water below’ And since Gevurah is by nature a container [because it also represents halachah, or law], it doesn’t need the black stripes bordering it. Following the Creation story, the next stripe is the Third Day. Vegetation was created then, represented by green. G-d also said ‘It is good,’ twice on that day, so there are two green stripes, with the white light of Keter coming through the middle. Tiferet needs a vessel, so there are also the black lines. Next comes Netzach, the Fourth Day, when the sun, moon, and stars were created, so they are represented by yellow. The Fifth Day was when egg-laying animals were made: all the fish, reptiles, birds, and insects. So I represented the sephirah of Hod with orange, like egg yolks. Notice also that Hod and Yesod are very close together, almost like one stripe, and that they are mirror images of each other. You can’t really separate them. In fact, people confuse which is which, and there’s a lot of disagreement, some systems interpreting them exactly opposite of other systems…

Gershom: I see you’ve designed them very close together, almost like one stripe, but there is still some white light coming through between them. Like Aaron and Moses. Aaron does the form of the ritual and also channels the blessings. Moses gives laws but also receives revelation. Each has both active and passive elements, like the left and right brain, but more balanced, more integrated. That’s why you can’t really separate them, right?

Zalman: Right. Now, the red stripe is Yesod (Foundation), which can also represent Ego, so naturally it needs a very strong vessel to contain it. And because the placental mammals were created on the Sixth Day, this one is red, for the blood of life.  And last of all, we come to Malchut, the Kingdom, which is Earth, represented by brown, because all things turn brown and return to the earth when they die. King David is also associated with Malchut, not only because he was a king, but also because he receives everything and has nothing of his own – not even his life. There’s the Midrash that the first Adam gave 70 years of his life to David, so that David’s very life came from Adamah, the earth. Thus the brown color.

The Bnei Or pattern takes shape

So, the pattern kept coming through clearer and clearer, and the quest for a weaver continued outside the Orthodox community. The very first tallis in the Bnei Or pattern was made from reindeer wool by a woman in New Haven, Connecticut. This was lovely, but Reb Zalman still was not completely satisfied, because the cloth came out more like a blanket than a prayer shawl, and it hung rather stiffly. The search went on…

Bnei Or TallitThen while visiting Montreal, Reb Zalman looked in the phone book and found the listing of Karen Bulow, Vetements Religieux – a Christian vestment company? Would they be willing to do it? After a brief conversation over the phone, Reb Zalman ran ecstatically into the street and hailed the first taxi cab! Yes, they could make it, but he would have to buy five of them, because it wasn’t worth setting up the loom for only one. ‘Of course, yes, I’ll gladly take five!’ he said with delight. At last the original talleisim were woven: Reb Zalman got one, Abraham Joshua Heschel got one, Everett Gendler got one, Arthur Green got one… And the fifth tallis? I don’t know. Perhaps it belongs to all of us, because these five talleisim opened the door for Jews everywhere to begin personalizing their prayer shawls and expressing their own visions of Jewish spiritual renewal.

A few months later, Reb Zalman was hired as ‘religious environmentalist” at a Ramah summer camp. So here was this Lubavitcher Hasid, combing the Manhattan garment district for colorful remnants, especially scraps with stripes and bright colors, so that he could teach Jewish kids how to make their own tallaysim! With a rented sewing machine and a trunk full of cloth under his bunk, he set up his “tallisarium,’ the very first grassroots do-it-yourself prayer- shawl-making venture. Years passed, and those Jews taught other Jews, who taught still others.

Joseph's Coat TallitReb Zalman never copyrighted his design, so that eventually it was picked up and produced by a tallis factory in Israel, marketed as the Joseph’s Coat tallis, although some manufacturers toned down the original psychedelic “neon” colors to more muted tones.

Today, multi-colored talleisim are commonplace – so much so, that a young man once walked up to the now gray-haired Reb Zalman and asked, ‘Where did you get your rainbow tallis? I also have one. Yours is exactly like mine!” Reb Zalman smiled lovingly. “Yes, baruch Hashem, I also have a rainbow tallis…” he paused, a faraway look in his eyes. “We’re both wrapped in the Creator’s Robe of Light.”

The vision had come full circle.

Published courtesy of Havurah Shir Hadash, a Jewish Renewal community in Ashland, Oregon.

For a fabulous modern-day version
of the Bnei Or Tallit, click here>>>

Over the years, I have met many Jews who bought a

B’nai Or tallis simply because it is beautiful,

without realizing that there is a ‘legend in the

making” behind this robe of rainbow light. The

story begins many years ago, when Reb Zalman was

meditating on the Midrash: “How did G-d create

the world? He wrapped Himself in a robe of light,

and it began to shine.’ Suddenly Reb Zalman had a

beautiful inspiration, almost a vision, of a

prayer shawl woven in vibrant rainbow colors. It

was radical – and it was beautiful!

Reb Zalman’s very first colored tallis was made

in the 1950’s from an Anderson clan tartan. It

was very nice, but he still preferred stripes,

not only because this is traditional, but also

because he somehow sensed that it should have

bands of color, like a spectrum. (Reb Zalman

later presented this plaid tallis to a Scottish

convert named Anderson.) Other experiments

included embroidering colors on a regular tallis,

or appliqued stripes, and with each new design

the rainbow vision became clearer.

Around 1961 or so, the present design was ready

for the weavers. But in those days, tallis makers

were all very orthodox people who were not about

to participate in this “crazy idea.” Reb Zalman

trekked from one Brooklyn manufacturer to

another, but was flatly refused. ‘What is this

you want? A Purim tallis?” one pious old Hasid

asked at the Munkatcher tallis factory. “Is this

some kind of new sect or something?’

But design Reb Zalman envisioned was far from

being a ‘clown tallis.’ Each of the colors, as

well as the width and arrangement of the stripes

themselves, was based on the seven lower sephirot

of the kabbalistic Tree diagram. In 1983 Reb

Zalman explained it to me this way:

Gershom: So, you had in mind that the ‘robe of

light’ mentioned in the Midrash, that G-d wraps

Himself in to create the world, is the spectrum,

that it is literally the Primal Light?

Zalman: Right. And the “spectrum itself has black

lines, too, like you see on a spectroscope. Once

I started to see it. I asked myself the question,

which ones should have black lines? I saw the

black lines as a keli, a ‘vessel of creation.’ So

which of the sephirot need to be contained?

Certainly not Gevurah and Malchut, because they

themselves ARE vessels. On the other hand,

Tiferet and Yesod need strong ego-boundaries.

Then there was the question of which stripes

should be wider, and how they should be spaced.

So it comes out like this: The atarah

(embroidered-strip) of the tallis is Keter, the

Crown, the Source of the White Light, which is

into Chochmah-Binah (still white), and then

enters Chesed (Lovingkindness or Grace), which is

the wide purple stripe.

Gershom: There are two shades of purple. Why is

that?

Zalman: Because it represents Beresheet, ‘in the

Beginning,’ the First Day of Creation. So the

deep purple represents ultra-violet, just coming

out of darkness. If you have seen ‘black light

lamps, they have that deep purple color. The

lighter lavender [on either side of the deep

purple] already has some light mixed in, the

first light becoming visible to the human eye And

the whole stripe is very wide, because the nature

of Chesed is broad and sweeping. Which is also

why it needs the black lines to contain it.

Now the next stripe is techelet-blue,

representing Gevurah (strength or rigor.) This

stripe represents the Second Day of Creation,

when the ‘water above’ was separated from the

‘water below’ And since Gevurah is by nature a

container [because it also represents halachah,

or law], it doesn’t need the black stripes

bordering it.

Following the Creation story, the next stripe is

the Third Day. Vegetation was created then,

represented by green. G-d also said ‘It is good,’

twice on that day, so there are two green

stripes, with the white light of Keter coming

through the middle. Tiferet (as the heart chakra)

needs a vessel, so there are also the black

lines.

Next comes Netzach, the Fourth Day, when the sun,

moon, and stars were created, so they are

represented by yellow. The Fifth Day was when

egg-laying animals were made: all the fish,

reptiles, birds, and insects. So I represented

the sephirah of Hod with orange, like egg yolks.

Notice also that Hod and Yesod are very close

together, almost like one stripe, and that they

are mirror images of each other. You can’t really

separate them. In fact, people confuse which is

which, and there’s a lot of disagreement, some

systems interpreting them exactly opposite of

other systems…

Gershom: I see you’ve designed them very close

together, almost like one stripe, but there is

still some white light coming through between

them. Like Aaron and Moses. Aaron does the FORM

of the ritual and also CHANNELS the blessings.

Moses gives LAWS but also RECEIVES revelation.

Each has both active and passive elements, like

the left and right brain, but more balanced, more

integrated. That’s why you can’t really separate

them, right?

Zalman: Right. Now, the red stripe is Yesod

(Foundation), which can also represent Ego, so

naturally it needs a very strong vessel to

contain it. And because the placental mammals

were created on the Sixth Day, this one is red,

for the blood of life. (Editor’s note: Tiferet

and Yesod also represent the Higher Self and the

lower self, which is why the pattern of the red

stripes exactly reflects the green stripes

‘above,’ only smaller.)

And last of all, we come to Malchut, the Kingdom,

which is Earth, represented by brown, because all

things turn brown and return to the earth when

they die. King David is also associated with

Malchut, not only because he was a king, but also

because he receives everything and has nothing of

his own – not even his life. There’s the Midrash

that the first Adam gave 70 years of his life to

David, so that David’s very life came from

Adamah, the earth. Thus the brown color.

So, the pattern kept coming through clearer and

clearer, and the quest for a weaver continued

outside the Orthodox community. The very first

tallis in the B’nai Or pattern was made from

reindeer wool by a woman in New Haven,

Connecticut. This was lovely, but Reb Zalman

still was not completely satisfied, because the

cloth came out more like a blanket than a prayer

shawl, and it hung rather stiffly. The search

went on…

Then while visiting Montreal, Reb Zalman looked

in the phone book and found the listing of Karen

Bulow, Vetements Religieux – a Christian vestment

company? Would they be willing to do it? After a

brief conversation over the phone, Reb Zalman ran

ecstatically into the street and hailed the first

taxicab! Yes, they could make it, but he would

have to buy five of them, because it wasn’t worth

setting up the loom for only one. ‘Of course,

yes, I’ll gladly take five!’ he said with

delight.

At last the original tallaysim were woven: Reb

Zalman got one, Abraham Joshua Heschel got one,

Everett Gendler got one, Arthur Green got one…

And the fifth tallis? I don’t know. Perhaps it

belongs to all of us, because these five

tallaysim opened the door for Jews everywhere to

begin personalizing their prayer shawls and

expressing their own visions of Jewish spiritual

renewal.

A few months later, Reb Zalman was hired as

‘religious environmentalist” at a Ramah summer

camp. So here was this Lubovitcher Hasid, combing

the Manhattan garment district for colorful

remnants, especially scraps with stripes and

bright colors, so that he could teach Jewish kids

how to make their own tallaysim! With a rented

sewing machine and a trunk full of cloth under

his bunk, he set up his “tallisarium,’ the very

first grassroots do-it-yourself prayer-

shawkmaking venture.

Years passed, and those Jews taught other Jews,

who taught still others. Reb Zalman never

copyrighted his design, so that eventually it was

picked up and produced by a tallis factory in

Israel, marketed as the “Joseph’s coat’ tallis,

although some manufacturers toned down the

original psychedelic “neon’ colors to more muted

tones. Today, multi-colored tallaysim are

commonplace -so much so, that a young man once

walked up to the now gray-haired Reb Zalman and

asked, ‘Where did you get your rainbow tallis? I

also have one. Yours is exactly like mine!”

Reb Zalman smiled lovingly. ‘Yes, baruch Hashem,

I also have a rainbow tallis…’ he paused, a

faraway look in his eyes, ‘… we’re both wrapped

in the Creator’s Robe of Light.” The vision had

come full circle. Over the years, I have met many Jews who bought a B’nai Or tallis simply because it is beautiful, without realizing that there is a ‘legend in the making” behind this robe of rainbow light. The story begins many years ago, when Reb Zalman was meditating on the Midrash: “How did G-d create the world? He wrapped Himself in a robe of light, and it began to shine.’ Suddenly Reb Zalman had a beautiful inspiration, almost a vision, of a prayer shawl woven in vibrant rainbow colors. It was radical – and it was beautiful! Reb Zalman’s very first colored tallis was made in the 1950’s from an Anderson clan tartan. It was very nice, but he still preferred stripes, not only because this is traditional, but also because he somehow sensed that it should have bands of color, like a spectrum. (Reb Zalman later presented this plaid tallis to a Scottish convert named Anderson.) Other experiments included embroidering colors on a regular tallis, or appliqued stripes, and with each new design the rainbow vision became clearer. Around 1961 or so, the present design was ready for the weavers. But in those days, tallis makers were all very orthodox people who were not about to participate in this “crazy idea.” Reb Zalman trekked from one Brooklyn manufacturer to another, but was flatly refused. ‘What is this you want? A Purim tallis?” one pious old Hasid asked at the Munkatcher tallis factory. “Is this some kind of new sect or something?’ But design Reb Zalman envisioned was far from being a ‘clown tallis.’ Each of the colors, as well as the width and arrangement of the stripes themselves, was based on the seven lower sephirot of the kabbalistic Tree diagram. In 1983 Reb Zalman explained it to me this way: Gershom: So, you had in mind that the ‘robe of light’ mentioned in the Midrash, that G-d wraps Himself in to create the world, is the spectrum, that it is literally the Primal Light? Zalman: Right. And the “spectrum itself has black lines, too, like you see on a spectroscope. Once I started to see it. I asked myself the question, which ones should have black lines? I saw the black lines as a keli, a ‘vessel of creation.’ So which of the sephirot need to be contained? Certainly not Gevurah and Malchut, because they themselves ARE vessels. On the other hand, Tiferet and Yesod need strong ego-boundaries. Then there was the question of which stripes should be wider, and how they should be spaced. So it comes out like this: The atarah (embroidered-strip) of the tallis is Keter, the Crown, the Source of the White Light, which is into Chochmah-Binah (still white), and then enters Chesed (Lovingkindness or Grace), which is the wide purple stripe. Gershom: There are two shades of purple. Why is that? Zalman: Because it represents Beresheet, ‘in the Beginning,’ the First Day of Creation. So the deep purple represents ultra-violet, just coming out of darkness. If you have seen ‘black light lamps, they have that deep purple color. The lighter lavender [on either side of the deep purple] already has some light mixed in, the first light becoming visible to the human eye And the whole stripe is very wide, because the nature of Chesed is broad and sweeping. Which is also why it needs the black lines to contain it. Now the next stripe is techelet-blue, representing Gevurah (strength or rigor.) This stripe represents the Second Day of Creation, when the ‘water above’ was separated from the ‘water below’ And since Gevurah is by nature a container [because it also represents halachah, or law], it doesn’t need the black stripes bordering it. Following the Creation story, the next stripe is the Third Day. Vegetation was created then, represented by green. G-d also said ‘It is good,’ twice on that day, so there are two green stripes, with the white light of Keter coming through the middle. Tiferet (as the heart chakra) needs a vessel, so there are also the black lines. Next comes Netzach, the Fourth Day, when the sun, moon, and stars were created, so they are represented by yellow. The Fifth Day was when egg-laying animals were made: all the fish, reptiles, birds, and insects. So I represented the sephirah of Hod with orange, like egg yolks. Notice also that Hod and Yesod are very close together, almost like one stripe, and that they are mirror images of each other. You can’t really separate them. In fact, people confuse which is which, and there’s a lot of disagreement, some systems interpreting them exactly opposite of other systems… Gershom: I see you’ve designed them very close together, almost like one stripe, but there is still some white light coming through between them. Like Aaron and Moses. Aaron does the FORM of the ritual and also CHANNELS the blessings. Moses gives LAWS but also RECEIVES revelation. Each has both active and passive elements, like the left and right brain, but more balanced, more integrated. That’s why you can’t really separate them, right? Zalman: Right. Now, the red stripe is Yesod (Foundation), which can also represent Ego, so naturally it needs a very strong vessel to contain it. And because the placental mammals were created on the Sixth Day, this one is red, for the blood of life. (Editor’s note: Tiferet and Yesod also represent the Higher Self and the lower self, which is why the pattern of the red stripes exactly reflects the green stripes ‘above,’ only smaller.) And last of all, we come to Malchut, the Kingdom, which is Earth, represented by brown, because all things turn brown and return to the earth when they die. King David is also associated with Malchut, not only because he was a king, but also because he receives everything and has nothing of his own – not even his life. There’s the Midrash that the first Adam gave 70 years of his life to David, so that David’s very life came from Adamah, the earth. Thus the brown color. So, the pattern kept coming through clearer and clearer, and the quest for a weaver continued outside the Orthodox community. The very first tallis in the B’nai Or pattern was made from reindeer wool by a woman in New Haven, Connecticut. This was lovely, but Reb Zalman still was not completely satisfied, because the cloth came out more like a blanket than a prayer shawl, and it hung rather stiffly. The search went on… Then while visiting Montreal, Reb Zalman looked in the phone book and found the listing of Karen Bulow, Vetements Religieux – a Christian vestment company? Would they be willing to do it? After a brief conversation over the phone, Reb Zalman ran ecstatically into the street and hailed the first taxicab! Yes, they could make it, but he would have to buy five of them, because it wasn’t worth setting up the loom for only one. ‘Of course, yes, I’ll gladly take five!’ he said with delight. At last the original tallaysim were woven: Reb Zalman got one, Abraham Joshua Heschel got one, Everett Gendler got one, Arthur Green got one… And the fifth tallis? I don’t know. Perhaps it belongs to all of us, because these five tallaysim opened the door for Jews everywhere to begin personalizing their prayer shawls and expressing their own visions of Jewish spiritual renewal. A few months later, Reb Zalman was hired as ‘religious environmentalist” at a Ramah summer camp. So here was this Lubovitcher Hasid, combing the Manhattan garment district for colorful remnants, especially scraps with stripes and bright colors, so that he could teach Jewish kids how to make their own tallaysim! With a rented sewing machine and a trunk full of cloth under his bunk, he set up his “tallisarium,’ the very first grassroots do-it-yourself prayer- shawkmaking venture. Years passed, and those Jews taught other Jews, who taught still others. Reb Zalman never copyrighted his design, so that eventually it was picked up and produced by a tallis factory in Israel, marketed as the “Joseph’s coat’ tallis, although some manufacturers toned down the original psychedelic “neon’ colors to more muted tones. Today, multi-colored tallaysim are commonplace -so much so, that a young man once walked up to the now gray-haired Reb Zalman and asked, ‘Where did you get your rainbow tallis? I also have one. Yours is exactly like mine!” Reb Zalman smiled lovingly. ‘Yes, baruch Hashem, I also have a rainbow tallis…’ he paused, a faraway look in his eyes, ‘… we’re both wrapped in the Creator’s Robe of Light.” The vision had come full circle.fdsf